OpenAI’s long-rumored internet search tool is finally official. 

The company said Thursday it’s alpha testing a prototype AI search tool, which will let users ask direct questions (including follow-ups) and get direct answers based on web sources. 

OpenAI says it’s partnered with publishers including News Corp. and The Atlantic for some of the content that’ll be delivered through its AI search tool. But the terms of those agreements are unknown. 

In the near term, OpenAI says it wants to test the search feature with a small set of users, and with publishers. The company says it eventually wants to add AI search to the main ChatGPT app.

Google built a $1.7 trillion empire built on a single idea–let users search the web and present a ranking of Ten Blue Links on a results page, interspersed with ads. But a new breed of AI-native search tools generates whole answers to user questions, often relieving the user of the need to link out to the original information sources. Because of that new kind of search, Gartner predicts that traditional search volume will drop 25% by 2026. Now OpenAI, Google, Microsoft (Bing), and the upstart Perplexity are all offering AI search tools.

“ChatGPT is probably best positioned amongst all competitors to upset Google’s dominance in search, and aspects of the new interface, such as ‘visual answers,’ appear to be innovative and potentially disruptive,” says Damian Rollison of the search marketing platform SOCi in a statement. “However . . . the incredibly complex requirements of maintaining a world-class search platform tap into areas of expertise where OpenAI has yet to demonstrate its capabilities.”

Google stock dropped from $174.48 to $170.30 on the news.