Amazon Goes After web sites promoting fake evaluations: recordsdata Lawsuit in opposition to Buyazonreviews.com

Amazon is taking its fight against pretend evaluations to the courts, filing a lawsuit (April 10, 2015) in Seattle’s King County advanced court against the operator of buyazonreviews.com.

according to a file (April 10, 2015) on Geekwire.com, the e-commerce behemoth filed the primary lawsuit of its kind against buyazonreviews.com operator Jay Gentile.

“The case is part of a broader effort via the company to crack down on pretend critiques,” writes Geekwire’s Todd Bishop.

Defendants are misleading Amazon’s shoppers and tarnishing Amazon’s brand for their own profit and the revenue of a handful of dishonest dealers and manufacturers. Amazon is bringing this motion to give protection to its buyers from this misconduct, with the aid of stopping Defendants and disrupting the marketplace during which they participate.

An unidentified person at the back of identical sites buyamazonreviews.com, bayreviews.web and buyreviewsnow.com used to be additionally named in the lawsuit. Amazon accuses the pretend overview web sites of offering false “4 and 5 superstar evaluations” for product pages, and using the Amazon emblem to promote fraudulent “prime quality 5 rating evaluations” for Kindle eBooks.

Geekwire stated the defendants are being charged with trademark violations, unfair competition and misleading acts in addition to different allegations, and that Amazon is searching for restitution and soliciting for an accounting of the income earned by way of the pretend evaluate sites.

about the writer

Amy Gesenhues

Amy Gesenhues is 1/3 Door Media’s common task Reporter, covering the newest news and updates for marketing Land and Search Engine Land. From 2009 to 2012, she was once an award-winning syndicated columnist for quite a few daily newspapers from ny to Texas. With more than ten years of selling management experience, she has contributed to numerous conventional and online publications, together with MarketingProfs.com, SoftwareCEO.com, and gross sales and advertising administration magazine. read more of Amy’s articles.

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