Amazon Sues 1,114 Fiverr customers For offering to write down faux Product reviews

Amazon has filed a lawsuit accusing more than 1,one hundred participants of the freelance market Fiverr of offering to post phony product critiques on Amazon.com.

As Geekwire first reported, lately’s lawsuit comes on the heels of an Amazon sting operation wherein the company paid one of the most Fiverr members named within the suit. Posting phony reviews goes in opposition to Amazon’s terms of provider, and Fiverr’s principles also ban its contributors from performing work that violates a 3rd birthday celebration’s terms of service. The lawsuit isn’t focused on the retailers who could have employed these defendants to put up pretend reviews, nor is it focused on Fiverr.

Amazon’s lawsuit names several Fiverr participants that it solicited for phony reviews, including one who goes by using the username bess98. This person costs $5 for an Amazon overview, and claims to have “greater than 30+ different account and ip” — most likely from which the reviews will likely be posted in an try to keep away from getting caught — and invites the merchant to put in writing the evaluate on the way to be posted. right here’s a screenshot from the web page where bess98 bargains this Amazon evaluate provider:

In its lawsuit lately, Amazon says pretend reviews like those that will come from the defendants are “small in number,” however “these critiques can significantly undermine the belief that buyers and the overwhelming majority of retailers and manufacturers place in Amazon, which in flip tarnishes Amazon’s brand.”

It’s the second lawsuit Amazon has filed this 12 months over faux opinions; back in April, the company sued web sites together with buyazonreviews.com and others. In its filing lately, Amazon says “most of these web sites have when you consider that closed and Amazon has recognized and brought action against agents who used those sites to obtain fake opinions.”

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