Black Friday 2015: Sony Drops Price To $349.99 For Playstation 4

Shawn Rice

October 29, 2015

playstation_4-FairBairn

This is great news if you have been looking to get the next generation of Sony gaming. Sony, the creator of the popular PlayStation 4 (PS4), made an official announcement that the price of a PS4 will drop to $ 349.99. The $ 50 price drop is a welcomed discount for the PS4 console, which has long been one of the pricier consoles with a $ 399.99 price tag, according to Black Friday.com.

According to the press release on PlayStation’s website, the company’s goal is “to offer the best place to play at a compelling value to gamers.” Dropping the price of the PS4 delivers on this commitment by “making the console even more accessible to a broader audience this holiday.”

PlayStation also hopes that releasing new games and console bundles will entice shoppers to purchase their products this holiday season. Some of the new game titles that will be released in the next few weeks include: Call of Duty: Black Ops III and Star Wars Battlefront. Both titles will be available in console bundle deals. As of right now, this is the best deal for the Playstation 4 but there are always chances of another price drop.

Recently, Sony said on Thursday its July-September operating profit came to 88 billion yen ($ 729 million), its best second-quarter operating profit in eight years. The profit was also a touch above the 87.3 billion yen average estimate of nine analysts surveyed by Thomson Reuters.

In the same quarter last year, it booked a loss of 85.6 billion yen due to impairment charges for the mobile business.

The company said its game and networks business booked a 10 percent rise in operating profit thanks to strong PlayStation 4 software sales. It lifted the full-year profit outlook for the games business to 80 billion yen from a previous 60 billion and boosted the sales outlook for PlayStation 4 videogame consoles to 17.5 million units from 16.5 million. This is obvious good news for the company giving it good reason to make a big push of the game system come this year’s Black Friday.

What do you think of Sony’s decision to drop the price of the PS4? Will you be buying it this year? Sound off below.

Photo Credit: Source

Digital & Social Articles on Business 2 Community

(81)