income: Apple Sells massive seventy five Million iPhones in the Quarter

It’s all about the iPhone. Apple just introduced huge iPhone gross sales for the final three months of 2014 (fiscal Q1).  the company offered seventy four.5 million iPhones vs. fifty one million a 12 months in the past. And last quarter Apple mentioned it shipped its “one-billionth iOS tool.”

As you may predict from those numbers Apple had record quarterly revenue of $seventy four.6 billion and revenue of $18 billion, any other report. A 12 months in the past revenues had been $fifty seven.6 billion and profit was once $thirteen.1 billion. Non-US sales were chargeable for sixty five p.c of earnings, $sixteen.1 billion of which got here from China.

Apple has $178 billion in money available (that’s various money). Apple is up in after-hours buying and selling.

listed here are the product line numbers:

• iPhones: seventy four.5 million devices, $51.2 billion in income
• iPad: 21.4 million units, $eight.9 billion in earnings
• Macs: 5.5 million gadgets, $6.9 billion in income
• iTunes and apps: $4.7 billion in revenue
• different: $2.7 billion in revenue

Notes from the cash name:

CEO Tim cook:

• more than 750 banks and credit score unions have signed on to support Apple Pay
• Apple Pay greater than $2 out of $three contactless funds in the usa nowadays; higher for some merchants
• 2015 “would be the 12 months of Apple Pay”
• He touted the IBM enterprise partnership and health equipment developer adoption and hospital partnerships

CFO Luca Maestri:

• iPhone unit sales doubled YoY in China, Brazil and Singapore
• iPhone ASP $687 resulting in iPhone revenue increase of fifty seven% YoY
• Working with 375 carriers globally
• Mac sales elevated 14% YoY; $6.9 billion in earnings
• iPad gross sales were down vs. a 12 months ago however nonetheless delivered virtually $9 billion in income

monetary analyst questions/answers:

• There used to be big dialogue about forex fluctuation and its impression on Apple’s gross margins and doable foreign sales
• query concerning the relative reputation of iPhone 6 and 6 Plus. prepare dinner: “There’s obviously a geographic preference difference [for the iPhone 6 Plus]“
• query re sustainability of iPhone demand . . . cook dinner: We’re extremely bullish about the iPhone going ahead . . . we’re doing neatly in just about each corner of the arena. only a small fraction of the installed base has upgraded. We also had the perfect collection of shoppers new to the iPhone than in any prior launch (and perfect Android switcher rate vs. previous launches)
• query about Apple Watch and launch timing . . . prepare dinner expresses enthusiasm without pronouncing so much of substance. tool will transform on hand in April
• query about competitors in China from Xiaomi . . . cook dinner: people love Apple merchandise. Our on-line revenues in China final quarter had been more than the sum of the remaining 5 years.
• question re iPad future and performance . . . prepare dinner: I’m nonetheless very bullish on the iPad. First time buyer charges are very excessive. Over the long arc of time the iPad is a great business. The upgrade cycle is longer, most certainly between an iPhone and a laptop.
• Apple television — prepare dinner: We’ve bought over 25 million Apple TVs now. Re Apple Pay, “We’re just within the first inning.” “I’m bowled over with the aid of how many merchants might enforce Apple Pay within the heart of the holiday season.”

concerning the creator

Greg Sterling

Greg Sterling is a Contributing Editor at Search Engine Land. He writes a private blog, Screenwerk, about connecting the dots between digital media and real-world shopper conduct. he’s additionally VP of technique and Insights for the local Search association.