facebook Narrowly Beats revenue Expectations, Falls Slighty brief On earnings

The social network now has 1.44 billion monthly energetic customers — 936 million of them day by day. earnings for the quarter used to be $three.fifty four billion, $20 million short of expectations.

Martin Beck on April 22, 2015

fb once more beat investor expectations for quarterly salary, but this time only barely, and the social community relatively ignored its income goal.

the company introduced cash — adjusted EPS — of 42 cents a share, beating the expected 40 cents to extend its streak to 12 consecutive quarters of surpassing Wall street expectations. earnings for the quarter used to be $three.54 billion, $20 million beneath the expected number. income used to be up 42% from the $2.5 billion fb pulled within the first quarter final yr.

It was the primary time given that April 2012 that the company fell wanting revenue expectations, an outcome that may be blamed on the energy of the U.S. buck. greater than 50% of facebook income comes from in a foreign country, so a powerful dollar tends to hurt fb totals. the corporate mentioned discounting international alternate rates, earnings would had been up another $a hundred ninety million or 7 proportion points in the quarter.

ad earnings used to be $three.32 billion, up 46% from final yr. persevering with an outstanding cell surge, seventy three% of advert income came from cell promoting. That’s up from fifty nine% a year in the past, and sixty nine% in the fourth quarter of 2014.

On the consumer front, fb mentioned that it now has 1.44 billion monthly lively customers, an increase of thirteen% 12 months over year and up three.5% over the 1.39 billion from closing quarter. The network now claims 936 million day-to-day active users (up 17% YoY), 798 million day-to-day active users on cell (up 31%) and 1.25 billion mobile monthly energetic users (up 24%).

“This was once a strong start to the year,” founder and CEO Mark Zuckerberg stated in a unencumber. “We proceed to center of attention on serving our community and connecting the world.”

that you can learn the full unlock here. facebook executives will hold a call with traders these days at 2 p.m. PT, which will also be streamed right here.

concerning the author

Martin Beck

Martin Beck is third Door Media’s Social Media Reporter, overlaying the latest news for advertising and marketing Land and Search Engine Land. He spent 24 years with the los angeles times, serving as social media and reader engagement editor from 2010-2014. A graduate of UC Irvine and the university of Missouri journalism college, Beck started started his profession on the instances as a sportswriter and duplicate editor. observe Martin on Twitter (@MartinBeck), facebook and/or Google+.