Feeling Your Privilege? Share The Wealth With The WellDeserved App
Comedy Hack Day debuts its first product promo video, a fantastic takedown of self-satisfied startup culture.
March eleven, 2015
Let’s face it: Being too privileged is a heavy burden. you’ve got a lot and others, so little or no. If best there was a approach to assist the have-nots have some (for a cost!). Welcome to WellDeserved: “a market for privilege.”
“Privilege goes unused on daily basis—why would we waste any of it?” says WellDeserved “founder” Kasima Tharnpipitchai in a promo video. “Our marketing strategy is that VCs will just supply us cash because this is San Francisco and we’ve an idea.”
If it’s no longer clear through now, it is a spoof. however within the self-glad world of startups, that you can virtually image it being a thing—and therein lies the commentary. The staff behind WellDeserved is the latest grand prize winner of Comedy Hack Day, a weekend-lengthy hackathon that brings together comedic skill and developers to create distinctive and hilarious apps. Produced by ingenious company Cultivated Wit, Comedy Hack Day’s main mission, except for getting everybody lifted from free-flowing whiskey, is to bring together two worlds that don’t intersect as incessantly as they will have to but may gain advantage very much from each different. (Disclosure: Baratunde Thurston, Cultivated Wit’s CEO, is a columnist at quick company).
“sometimes builders wouldn’t have an excellent stage presence,” says Craig Cannon, Cultivated Wit cofounder. “For comedians, extra steadily than not, they don’t seem to be developers and so they’ll have this concept however won’t recognize someone who can build it. it is cool given that creativity overlap.” Comedy Hack Day has the framework for a standard hackathon, severe collaborations to resolve problems nimbly and efficiently, but it’s the addition of comedy that casts the whole thing in a more energizing light.
“everybody will get lots from drawing near problems from a distinct method or even embracing a new mind-set about know-how—particularly the comedic side of it,” says Brian Janosch, Cultivated Wit cofounder. “you might be taking a look to make a comic story—you are not essentially looking to make one thing the way in which you normally would. you’re analyzing on a distinct degree.”
Over the path of three days, comedians and developers spoil off into teams, formulate an idea, and existing it in entrance of celebrity judges and an audience. This Comedy Hack Day noticed the likes of ScreenShop, a Photoshop-like instrument to up your telephone screenshot game; and White Man Dance Catalogue, which is strictly what you think it’s. As ridiculous as a few of these ideas could sound, they’re in fact fully functioning products. in fact, two entries from past situations, Magic Story Maker and Timesify, have discovered lifestyles after Comedy Hack Day.
“We continue to feel it is a brand new kind of comedy. That may well be somewhat too conceited to assert, nevertheless it for sure does feel like uncharted territory,” Janosch says. “These don’t seem to be just people speaking a few humorous concept, they’re in reality showcasing a constructed, usable, downloadable, entity and the jokes are the in the UI. The jokes are performed in a method that as you click on thru an app, the humor is coming out in that means instead of being revealed in a sketch.”
And to assist further execute these jokes, Cultivated Wit has produced its first “imaginative and prescient video” (watch it above) with the WellDeserved app group. now not conversant in imaginative and prescient videos? after all you’re:
“[Comedy Hacker Day] is meant for a reside target market, however that’s not how you find out about or discover a brand new product when you’re on the net,” Janosch says. “We felt like we were missing the mark slightly with attempting to explain what these merchandise were to individuals on-line when they won’t were on the adventure. It also spread out the satire of it all to deal with this sort of video, which is so fashionable with startup culture.”
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