how you can Win The super Bowl With e mail advertising and marketing

by using Chris Coleman February 6, 2016

February 6, 2016

For 5 months out of the 12 months, the national football League dominates the airwaves each and every Sunday. the biggest of those Sundays is the tremendous Bowl, which pits the 2 absolute best teams in the league towards each other.

while the sport itself is only 60 minutes lengthy, the super Bowl is a three hour and 30 minute affair the place marketing and merchandising takes metropolis stage.

Lights, cameras, motion, it’s football time…or will have to I say advertising time!

You Don’t need to a huge price range To Win in the super Bowl

It’s no secret that for the $ 5 million price tag of an ideal Bowl industrial you need to rent Puff Daddy to make an look at your holiday birthday party for five years straight. Or if you happen to’re feeling in reality adventurous, that you can buy a fleet of 200 lions to journey from side to side to work for the rest of your life. sure, we’re in reality eager about this!

however really, you don’t need a huge finances to win the large game.

Oreo confirmed this all the way through the 2013 super Bowl with their lights out tweet.

power out? No downside. p.c.twitter.com/dnQ7pOgC

— Oreo Cookie (@Oreo) February 4, 2013

The motion isn’t taking place on simply the television screen, keep your eyes on social media to search out things that persons are speaking about and create content material around that. Be ingenious but maintain it easy.

the ability of the tremendous Bowl Giveaway

whether you’re a sports fan or no longer, everybody can agree that they love giveaways and what higher time to do a giveaway than all the way through the large game.

Papa John’s utilized this strategy very smartly and in a method that they don’t lose a factor.

good fortune was on Papa John’s side with the giveaway however traditionally the super Bowl has never long past into additional time in your entire history of the NFL. This giveaway now not handiest bought people excited, as a result of who doesn’t like free pizza; but in addition it generated lots of engagement.

You don’t have to be this daring, but make certain your giveaway is smart for the large game whereas staying real to your model.

Halftime Messages

relying on who you ask, the tremendous Bowl halftime is or isn’t essential, so that implies people might be busy checking their telephones.

Time your e-mail to move out between because the second quarter ends and right earlier than the halftime exhibit wraps up.

Bonus tip: To really capture individuals’s consideration, profit from this year’s halftime performers to your subject lines. trace trace, this year the performers embody: Coldplay, Beyonce and Bruno Mars.

ranking The landing After the sport

After an exciting 3 hours of wonderful action and advertisements, the sport has come to an in depth with one crew being crowned the super Bowl winner.

They aren’t the one ones who’re successful, the publish recreation e-mail technique is a great way to draw in an target market with a thrilling limited time deal.

DirectTV did exactly this in 2012 after the Baltimore Ravens gained the tremendous Bowl.

This provide is great for just a few causes. It’s simple but does a really perfect job of integrating a soccer theme while enjoying off the latest super Bowl occasions.

put up recreation emails offers you a chance to capture individuals’s attention as they munch on these previous few sizzling wings and make a decision if they must finish their beer or now not.

All in all, the super Bowl is a big adventure that your business will have to without a doubt be profiting from. Be inventive, suppose outside of the field and cheer for your favorite workforce. Go staff go!