IBM, beneath Armour group as much as convey Cognitive Computing To health Apps

IBM’s Watson is already being used to apply cognitive computing in a variety of industries and applied sciences, from education to banking to winemaking to city planning, and a lot more. So why now not health and fitness apps?

That’s the premise in the back of a brand new partnership announced at CES in Las Vegas today between IBM and below Armour.

the result of the % is the UA record app, a cognitive education machine that the businesses hope will work as a private health advisor, health trainer, and assistant. the theory, they stated in a release, is to provide athletes “timely, evidence-based totally guidance round your sleep, health, activity, and nutrition.”

under Armour will add new features to the app over the coming 12 months. these will embrace behavioral and performance administration that’s in line with already present metrics but personalized for new users; food consumption monitoring and nutrition administration which may be in response to visible acceptance of pictures of food, in addition to suggestions according to Watson’s skill to incorporate users’ private dietary restrictions; and weather and environmental-based coaching recommendations.