vitamin App MyFitnessPal Launches Its First premium model
MyFitnessPal, which is owned by under Armour, needs to harness its eighty five million customers with a top rate paid model of its well-liked app.
may just 5, 2015
MyFitnessPal, a free health app that tracks calories eaten slightly than exercise, used to be offered via below Armour for $475 million again in February. Now MyFitnessPal is releasing its first paid top class version with further features, for $10 monthly or $50 per year, in step with a MyFitnessPal blog submit. MyFitnessPal, considered one of quick company‘s 2015 Most innovative corporations in health, has 85 million users of its free app, and now it is taking a look to monetize these fans.
The premium version boosts MyFitnessPal’s vitamin facet, with dietitian-licensed recipes and meal plans. a brand new “nutrient dashboard” takes the free version’s calorie counting and expands it to track and set objectives for things like protein and cholesterol consumption, says MyFitnessPal. The top class model additionally has conventional VIP benefits, like leaping in advance within the customer service queue and an ad-free app expertise.
MyFitnessPal earned a spot as a 2015 Most innovative company for turning weight loss into a easy equation. Its users have misplaced just about 200 million pounds. MyFitnessPal claims that its database of information about more than 4 million foods helps the common consumer drops 10.3 pounds within the first 30 days. nearly 80% of all wearable gadgets sync with MyFitnessPal.
[by means of The Guardian]
(145)
