Pew analysis: fb is still Tops among U.S. teens
facebook is used by seventy one% of usa citizens aged thirteen to 17 according to Pew research middle survey. Instagram is utilized by 52%, Snapchat through forty one%, Twitter and Google+ by using 33%.
assume the youngsters are now not on fb? You must assume again.
fb continues to be the top social media option among U.S. teenagers, by a wide margin, in line with a new learn about by the Pew research heart.
The find out about discovered that 71% of americans a while thirteen-17 use facebook, defying conventional wisdom that the younger crowd isn’t using the social community. if truth be told, teens are using facebook on the comparable percentage level as U.S. adults, consistent with some other Pew heart learn about.
the place the youngsters vary is of their different social media choices. whereas adults look more to LinkedIn and Pinterest, teenagers want Instagram and Snapchat. Fifty-two percent of the nationally consultant sample of 1,060 pronounced the use of Instagram and forty one% Snapchat. Twitter (used by 33%), Google+ (33%), Vine (24%) and Tumblr (14%) had been the one different social networks the survey specifically asked about.
facebook is extra popular with older teens. Fewer than 1/2 (forty four%) of 13 yr olds pronounced the use of the network, compared to seventy seven% of the 14-17 age workforce. household income additionally performs a think about facebook use; 77% of teenagers from households incomes not up to $50,000 annually stated they use fb, compared to sixty eight% whose households earn more.
Instagram is especially popular with ladies; sixty one% stated they use the picture and video sharing website online. Boys’ suggested use is 44%, dragged down by the youngest part of the cohort, best 33% of 13 to 14 year outdated boys said they use Instagram.
It won’t be a surprise to any parent of youngsters, however the survey verified that teens are very energetic on the web, with ninety two% reporting logging on daily, including 24% who stated they’re linked “nearly constantly.” greater than half (56%) log on several instances a day, 12% file once-a-day use and most effective 6% of teens report weekly use of the web. mobile phones are the motive force at the back of so much of the activity. Of the seventy three% of youngsters with get right of entry to to cell phones, 94% go online as a minimum as soon as a day.
And as soon as they’re online, they’re unquestionably social; with 89% reporting utilization on a number of of the networks. among the one in five who use just one, facebook is the solo selection of 66%, thirteen% use Google+, 13% use Instagram and three% use Snapchat. some other win for facebook; the survey additionally found that 41% of teenagers mentioned they use it most continuously, greater than twice Instagram’s 20%.
which you could learn the entire record, which contains demographic breakdown for each social community, on the Pew middle web page.
concerning the writer
Martin Beck is 1/3 Door Media’s Social Media Reporter, protecting the newest news for advertising Land and Search Engine Land. He spent 24 years with the la occasions, serving as social media and reader engagement editor from 2010-2014. A graduate of UC Irvine and the college of Missouri journalism college, Beck began began his profession at the times as a sportswriter and duplicate editor. practice Martin on Twitter (@MartinBeck), facebook and/or Google+.
(Some pictures used under license from Shutterstock.com.)
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