Scaled Agile releases SAFe 5.0 to address technical, agility gaps within enterprise infrastructures
The latest iteration provides guidance on how best to extend the “Lean-Agile mindset” in various business areas, including IT operations and marketing.
Scaled Agile Inc. has released an updated version of its SAFe 5.0 for Lean Enterprises, a framework for building a “lean-agile” mindset across business functions, including development, compliance, marketing, IT operations and others.
Why we care
The latest release aims to help companies implement agile processes across the entire enterprise, putting the customer at the center — already a key theme for marketing organizations focused on customer experience.
“SAFe 5.0 helps organizations address technical and agility deficiencies, as well as strategic and tactical incompatibilities between the business and IT, to master the core competencies necessary to achieve true business agility,” said Dean Leffingwell, SAI co-founder and chief methodologist.
SAFe 5.0 includes two new competencies — Organizational Agility and Continuous Learning Culture — with an aim of helping organizations integrate across departmental functions and provide a roadmap for ongoing improvement.
More on the news
- The framework also includes guidance to help determine a business’s current state of agility.
- The initial version of SAFe launched in 2011 with a small group of early adopters who implemented the agile framework.
- Scaled Agile claims 70% of Fortune 100 companies in the U.S. have SAFe-trained professionals on staff.
About The Author
Amy Gesenhues is a senior editor for Third Door Media, covering the latest news and updates for Marketing Land, Search Engine Land and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy’s articles.
Marketing Land – Internet Marketing News, Strategies & Tips
(41)
