Sharing to Twitter Declines eleven% After Twitter Kills Share Counts

December 4, 2015

As you realize, Twitter decided to dropped reinforce for Share Counts on November 20th, 2015. Twitter share buttons nonetheless works, but they now not have share counters.

We had been curious as as to whether this change would result in a decline in sharing activity and share of voice* for Twitter, so we pulled together and analyzed sharing activity information generated throughout 300,000+ web sites which might be powered through Shareaholic’s content Amplification Platform. These web sites together attain over 450 million distinctive guests every month.

* Share of voice is the share of Twitter shares, relative to other sharing destinations on hand corresponding to facebook, Pinterest, LinkedIn, and so on.

Did share counts affect Twitter sharing job?

It appears so. Sharing job to Twitter has declined by eleven.28% in view that November twentieth.

What does this imply for website online owners?

over the past few days, quite just a few of you reached out questioning whether or not you will have to nonetheless preserve the Twitter share button active on your website. even supposing early data suggests that there has been a decline in Twitter sharing process, Twitter continues to be one of the widespread destinations for sharing content with over 320 million lively users. For now we recommend maintaining the Twitter Share Button active.

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