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Tag: Advertisers
Technology Highlights - Daily Updates on Technology & Devices
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Fossil fuel companies and advertisers could soon face their Big Tobacco moment
Advertisers
Companies
Could
face
Fossil
Fuel
Moment
Soon
Their
Tobacco
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What Does Google FLoC Mean for Advertisers? 7 FAQs Answered
'FLoC'
Advertisers
Answered
FAQs
Google
Mean
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Google Will Allow Advertisers To Adjust Conversion Values In Smart Bidding
Adjust
Advertisers
Allow
Bidding
Conversion
Google
Smart
values
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Intent Data Reveals ‘Traditional Marketing’ Disconnect Between Advertisers And Agencies
'Traditional
Advertisers
Agencies
Between
Data
Disconnect
Intent
Marketing'
Reveals
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Media-Bias Chart Helps Advertisers Determine Where To Buy Media Based On Brand Values
Advertisers
Based
Brand
Chart
Determine
Helps
Media
MediaBias
values
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Dentsu Study Reveals Performance Metrics When Ad Choosers Choose Advertisers
Advertisers
Choose
Choosers
Dentsu
Metrics
Performance
Reveals
Study
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admin
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Advertisers Gain Real-Time, Search-Powered Audiences For CTV And Video
Advertisers
Audiences
gain
RealTime
SearchPowered
Video
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admin
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$10
Sabio Advertisers Have Donated $10M In Added-Value CTV Impressions
$10M
AddedValue
Advertisers
Donated
Impressions
Sabio
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admin
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Google Details What Apple’s App Tracking Transparency Policy Means For Advertisers
Advertisers
Apple's
Details
Google
Means
Policy
Tracking
Transparency
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Year Ending On An ‘AI’ Note For Both Advertisers And Agencies
'AI'
Advertisers
Agencies
Both
Ending
Note
Year
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Amazon Tells Advertisers To Use Behavioral Signals In OTT Ad Campaigns
Advertisers
Amazon
Behavioral
Campaigns
Signals
tells
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Google Encourages Advertisers To Use Broad Match To Improve Performance
Advertisers
Broad
Encourages
Google
Improve
Match
Performance
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Agencies, Advertisers Are Not Prepared For A Post-COVID-19 Era
Advertisers
Agencies
postCOVID19
Prepared
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More Facebook Ads bugs unnerve advertisers ahead of Black Friday, Cyber Monday
Advertisers
Ahead
Black
Bugs
Cyber
Facebook
Friday
Monday
More
unnerve
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Political Advertisers Turn To No-Skip DOOH To Reach Voters
Advertisers
DOOH
NoSkip
Political
Reach
Turn
Voters
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Political Advertisers Turning Back To No-Skip DOOH To Reach Voters
Advertisers
back
DOOH
NoSkip
Political
Reach
Turning
Voters
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Yelp To Add Heat Maps, Keyword Blocking For Advertisers
Advertisers
Blocking
heat
Keyword
Maps
Yelp
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Advertisers Could Be Held Responsible When Mobile Apps Gain Dangerous Permissions From Consumer Devices
Advertisers
Apps
Consumer
Could
Dangerous
Devices
From
gain
Held
Mobile
Permissions
Responsible
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$58
Advertisers Will Spend $58.6 Billion On Ecommerce Ads To Reach Millions Of Consumers
$58.6
Advertisers
Billion
Consumers
Ecommerce
Millions
Reach
Spend
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CHEQ Acquires Click-Fraud Prevention Firm ClickCease, Expands To Support SMB Advertisers
Acquires
Advertisers
CHEQ
ClickCease
ClickFraud
Expands
Firm
Prevention
Support
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This decade’s most important marketing question: What data rights do advertisers possess?
*this*
Advertisers
Data
Decades
Important
Marketing
Most
Possess
Question
Rights
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Google Unveils Gaming Metrics, Features, Ad Units For Advertisers, Publishers
Advertisers
Features
Gaming
Google
Metrics
Publishers
Units
Unveils
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Pinterest Monthly Users Hit Milestone As ‘Pinners’ Come Back To Advertisers
'Pinners'
Advertisers
back
Come
Milestone
Monthly
Pinterest
Users
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Moving On Without Apple’s Identifier For Advertisers On Apple Devices
Advertisers
Apple
Apple's
Devices
Identifier
Moving
Without
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Google Makes Swirl Ad Format Available To All Advertisers
Advertisers
Available
Format
Google
Makes
Swirl
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