Will Microsoft Take Cryptocurrency For Media Ad Buys?
Dentsu Aegis Buys HelloWorld, formerly ePrize, for an Undisclosed Sum
Terminus buys BrightFunnel, adding multichannel analytics to its ABM-targeted ad campaigns
Apple Buys Audio Search Startup Pop Up Archive
CVS buys health insurer Aetna to counter Amazon
UpCurve Buys Closely to Boost ThriveHive’s Marketing Tech Offerings
P&G Ad Strategy Bounces Back After Cutting Out Sites From Media Buys
‘Pokémon Go’ developer buys social animation startup Evertoon
UpCurve Buys Closely to Boost ThriveHive’s Marketing Tech Offerings
Google Makes TV Ad Buys Smarter — Programmatically
Facebook buys popular teen polling app ‘tbh’
Nielsen buys multitouch attribution provider Visual IQ
Facebook may still not know full extent of Russian ad buys
If Google Buys HTC Smartphone Division
Volvo buys premium app-based valet service Luxe
Verizon Is No Longer Boycotting YouTube Ad Buys
Facebook offers in-stream-only video ad buys as it looks to rival YouTube, TV
Target buys same-day delivery company to battle Amazon
Veritas Buys Curoverse to Bring A.I. Analysis of Genes to the Masses
UberMedia buys Cintric to blend first and third party data for ‘always-on’ location
Softbank buys Boston Dynamics (and its robots) from Google
Instagram’s direct-response Story ads are available for self-serve buys
Distil buys Are You a Human, launches free bot detection plug-in for Google Analytics