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Tag: Inventory
Technology Highlights - Daily Updates on Technology & Devices
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Decline In Ad Inventory Expected From Google’s Cookie-Free Shift
cookiefree
decline
Expected
From
Google's
Inventory
Shift
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The Amazon Inventory
Amazon
Inventory
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Google Sets Deadline To Block Ad Serving Of Unauthorized App Inventory
Block
Deadline
Google
Inventory
Serving
Sets
Unauthorized
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Centro’s DSP enforces app-ads.txt to target authorized ad inventory
appads.txt
Authorized
Centro’s
enforces
Inventory
Target
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Google Increases Ad Inventory For Apple iOS App Campaigns
Apple
Campaigns
Google
Increases
Inventory
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Grow Sales from Google Local Inventory Ads Using Insights From Consumer Calls
Calls
Consumer
From
Google
Grow
Insights
Inventory
Local
Sales
Using
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Google App campaigns to get YouTube inventory, tROAS bidding
Bidding
Campaigns
Google
Inventory
tROAS
YouTube
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Google Display & Video 360 to default to ads.txt inventory, support app-ads.txt
ads.txt
appads.txt
default
Display
Google
Inventory
Support
Video
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Snap Select will let advertisers reserve video inventory at fixed CPM
Advertisers
Fixed
Inventory
Reserve
Select
Snap
Video
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Tesla starts selling inventory Model 3 cars on its website
Cars
Inventory
Model
Selling
Starts
Tesla
website
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Verizon Media Releases DOOH Inventory For Its Omnichannel DSP
DOOH
Inventory
Media
OmniChannel
Releases
Verizon
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Facebook launches rebranded ‘auto inventory ads,’ expands retargeting
ads
Auto
Expands
Facebook
Inventory
Launches
Rebranded
Retargeting
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Hulu launches new private marketplace for its OTT ad inventory
Hulu
Inventory
Launches
Marketplace
Private
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Two DSPs add out-of-home programmatic inventory, as the real world becomes another channel
Another
Becomes
Channel
DSPs
Inventory
OutOfHome
Programmatic
Real
World
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SSP Smaato adds machine learning for directing inventory to DSPs
Adds
directing
DSPs
Inventory
Learning
Machine
Smaato
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33Across launches ‘first open exchange with only viewable inventory’
33Across
Exchange
First
Inventory
Launches
Only
Open
Viewable
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Google allows advertisers to buy ads.txt authorized-only inventory
ads.txt
Advertisers
Allows
authorizedonly
Google
Inventory
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What You Need to Know About Amazon’s Inventory Performance Index
About
Amazon's
Index
Inventory
know
Need
Performance
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Facebook Audience Network opens inventory to in-app header bidding
audience
Bidding
Facebook
Header
InApp
Inventory
Network
Opens
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With 54% of comScore 1000 publishers adopting ads.txt, OpenX says it will start banning unauthorized inventory
'banning'
1000
Adopting
ads.txt
ComScore
Inventory
OpenX
Publishers
Says
Start
Unauthorized
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Advertisement Industry
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Fighting ad fraud: Study finds inventory on TAG Certified channels had 83% lower fraud rates
Certified
Channels
Fighting
Finds
Fraud
Inventory
Lower
Rates
Study
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Ad Fraud
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Report: YouTube set to raise ad prices on premium ad inventory
Inventory
Premium
Prices
Raise
Report
YouTube
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onto
YouTube Advertisement
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Here’s a case of huge inventory fraud that ads.txt could vanquish
ads.txt
Case
Could
Fraud
Here’s
Huge
Inventory
vanquish
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onto
Advertisement
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Amobee launches an Inventory Accountability Program
Accountability
Amobee
Inventory
Launches
Program
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Technology Trends
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MIT researchers use drone fleets to track warehouse inventory
Drone
Fleets
Inventory
Researchers
track
Warehouse
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Drones Usage
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