Snapchat’s @-tagging test could help brands & influencers build their follower numbers
Snap back: How Snapchat’s ad automation boosted its business in Q4 2017
Snapchat’s secretive data is being exposed, and it doesn’t look good
Report shows Snapchat’s newer features falling flat but messaging more popular than ever
Snapchat’s New ‘Lens Studio’ Lets Businesses Create Branded AR Effects
Instagram’s standalone Direct app can be its version of Snapchat’s new friends-only tab
Snapchat’s new Promoted Stories format gives advertisers their own slot in the app’s Stories tab
Snapchat’s Context Cards turn Snaps into location-based search queries
How Facebook’s, Instagram’s and Snapchat’s audience size estimates compare
Snapchat’s Snapcodes decline in getting brands new followers, eclipsed by deep links
Snapchat’s ad biz has matured but is still a shiny new object for advertisers
Snapchat’s self-serve ad creation tool converts horizontal videos, websites into vertical video ads
Snapchat’s Snap Map plots Stories by location but not ads (yet)
Microsoft clones Snapchat’s Stories for its reimagined Skype experience
Instagram copies Snapchat’s selfie masks, as Facebook and Messenger already have
Snapchat’s Sponsored Lenses can now be targeted with guarantees, work as World Lenses
Snap Ads Max Reach is Snapchat’s version of the home page takeover
Snapchat’s updated search bar makes it easier to find Discover channels, Live Stories
Snapchat’s latest Stories tab redesign adds post-roll ads, playlists
Snapchat’s Local Stories shift could help it fend off Instagram’s Live Stories clone
Instagram is now copying Snapchat’s Live Stories with events video channels
Snapchat’s Memories opens Stories to pre-produced photos, videos
Snapchat’s Everest Live Story showed climbing production quality of app’s TV-like format
As Snapchat’s ad biz expands, it’s pressing for shorter ads