Adidas starts some beef and Apple tries to make up for its very bad ad: This week in branding news
Boeing Starliner tries again. How to watch the crewed NASA rocket launch and dock with the ISS
TikTok’s parent firm ByteDance tries to overturn US ban Act
China tries to fend off a financial crisis by shoring up its real estate markets
Sony’s PlayStation Portal tries to fill a gaping hole in the company’s lineup
Peeps maker tries to save Easter with a guarded response to the red dye 3 coloring controversy
‘Crisis Core: Final Fantasy 7 Reunion’ tries to scale up a PSP game to the PS5
Google tries to send Apple an RCS message with Drake’s ‘Texts Go Green’
Amazon VP tries to convince sellers to oppose antitrust bill
Amazon’s Astro robot tries too hard yet doesn’t do enough
Activision exec tries to dissuade employees from unionizing in a leaked Slack message
Ford tries to fight F-150 Lightning scalpers by banning resales
iOS 15.1 review: Apple tries sharing
Instagram tries to filter out a hurricane of negative press with a feel-good brand campaign
Sony is ‘strengthening’ PlayStation Now as it tries to reach 1 billion people
Hulu’s WeWork doc tries to recapture the energy of the 2019 saga
Intel tries to take down Apple’s M1 chip with a flurry of benchmarks
Sony tries to clear up confusion over Voice Chat recording on PS5
Infinity Ward tries to make its ‘Call of Duty’ Border War skin less offensive
Overwatch League tries to galvanize interest with a May Madness tournament
TV Versus Search — When A Disruptive Brand Tries Both
Trump tries to overturn ruling stopping him from blocking Twitter users
Congress tries to limit Trump’s ability to ease Huawei restrictions
The ‘Indiana Jones of mezcal’ takes on Big Liquor and tries to save a culture
