U.S. E-commerce Retail sales Hit $261B In 2013, Annual Census knowledge presentations

E-commerce accounted for greater share of complete sales than in 2012.

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E-commerce gross sales for U.S. retailers grew thirteen.6 p.c to $261 billion in 2013, up from a revised $229 billion in 2012, in line with the latest annual record from the U.S. Census Bureau.

Taken from a compilation of survey data, the E-Stats 2013: Measuring the electronic economic system file shows retail gross sales accounted for 5.eight p.c of whole sales in 2013, up from 5.three p.c in 2012. total sales elevated via 3.8 percent to $4.5 trillion in 2013 from a revised $4.three trillion in 2012.

the most important retail merchandise category for e-commerce sales in 2013 was once garb and clothing equipment, which incorporates footwear with $40 billion.

the whole-yr record, revealed this week with 2013 and revised 2012 estimates, summarizes e-commerce information from 2013 annual surveys, together with the Annual Retail change Survey (ARTS). the whole E-Stats record is to be had right here.


about the writer

As third Door Media’s paid media reporter, Ginny Marvin writes about paid affiliate internet marketing issues together with paid search, paid social, show and retargeting for Search Engine Land and marketing Land. With greater than 15 years of selling expertise, Ginny has held both in-home and company management positions. She provides search advertising and demand generation recommendation for ecommerce companies and may also be found on Twitter as @ginnymarvin.

(Some images used under license from Shutterstock.com.)

 

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